Virat Kohli became the highest earning Indian celebrity. There is good news for Virat Kohli. It is news that Indian captains have become the reigning emperor of the advertising world.
In the case of brand value, this batsman has beaten all the legendary actors. In 2018, his brand value was Rs. 1200 crores. In this case, Shahrukh Khan, Salman Khan, Akshay Kumar and Amitabh Bachchan are quite behind them.
According to Duff & Phelps's Celebrity Brand Valuation Report 'The Bold, The Beautiful and the Brilliant', the brand value of the top 20 celebrities of the list is about 62 thousand crores. In this, the top-10 celebrities share about 75 percent.
In the case of brand value, Bollywood stars are dominated by the top 20 celebrities, but they are getting strong competition from Sport players. Virat Kohli is in first place, with him the total brand value of Sachin Tendulkar, MS Dhoni, PV Sindhu is Rs. 1700 crores. It is 27 percent of the total brand value of the Top 20 celebrities.
|Rank||Celebrity||Brand Value in Crores|
Virat Kohli is constantly on top position for the second year. His brand value increased 18 percent in 2018 compared to 2017. After the marriage with Anushka in 2017, Virat's brand value increased even more. This celebrity couple makes about 40 brand endorses. Includes Head and Shoulders, Pepsi, Manyavar, Celkon, Boost, Audi, Fastrack, Gionee, Wrogn, and Polaroid.
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